MANAGING PARTNERS

The B2E Group of Companies are led by a top management team with diverse professional backgrounds, ranging from Chemistry and Pharmacy, Banking and Finance, Sales and Marketing, to Civil Engineering, as well as Fashion and Beauty. With more than 35 years of combined business experience across Latin America, Africa, Middle East and Asia, the team brings a wealth of experience to the table.     

NAZIR FARRA

Co-Founder and Group Managing Director
B2E Group of Companies

Nazir founded the group’s first company in Dec 2014 and has been its Managing Director from thenceforth. With 13 years’ experience as an investment and corporate banker under his belt, Nazir currently serves as a Board Member of Grupo B2E Ind. e Com. de Cosmeticos (Brazil), Brazil 2 Export Europe (Spain), and Brazil 2 Export Far East Sdn Bhd (Malaysia).

He holds a BS in Business Studies with an emphasis in marketing and has earned an MBA from the University of Wales, Aberystwyth.

Nisrine El Hazzat

Co-Founder, Group International Sales Director and Head of Research and Development
B2E Group of Companies

Nisrine co-founded the group’s first company in Dec 2014 and has been the Group’s International Sales Director from its inception. A Board Member of Grupo B2E Ind. e Com. de Cosmeticos (Brazil), Brazil 2 Export Europe (Spain) and Brazil 2 Export Fast East Sdn Bhd (Malaysia), she also co-heads the Group’s Research and Development projects.

She has a BS in Business Administration and is presently undergoing her PhD in Pharmacy.

M TAHA EL CHEIKH TAHA

Board Member and Group Auditor
B2E Group of Companies

Taha has over 20 years’s experience in Civil Engineering and has been with the Folcra Beach Group since year 1999. He is also a Board Member of Grupo B2E Ind. e Com. de Cosméticos (Brazil), Brazil2Export Europe (Spain) and the Managing Director of B2E Industrial Egypt.

He holds BS in Civil Engineering from the LAU Engineering School.

Chee Hok Mun

Business Development and Technical Consultant
B2E Cosmetics Far East Sdn Bhd
Malaysia

Mun’s career spans over four decades, starting as a fashion director for a major departmental store in Singapore, to later curating beauty and fashion events, as well as providing retail and marketing consultancy for various beauty and fashion brands across Asia.

He holds a BS in Applied Science, Fashion Design and Merchandising from the University of Hawaii at Manoa, and a BS in Fashion Merchandising and Design from the Fashion Institute of Technology, New York.

Loai Jazerily

Executive Manager – Business Development
B2E Cosmetics Far East Sdn Bhd
Malaysia

Based in the B2E’s Far East hub in Kuala Lumpur, Loai heads the company’s regional business and development in Malaysia. A Board Member of B2E Cosmetics Far East Sdn Bhd (Malaysia), he has over 10 years’ experience in sales and marketing, having worked as a Sales Manager in Kuala Lumpur since 2010.

He has a Bachelor of Computer Information Systems from Amman University, Jordan, and an MBA from Bangalore University, India.
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